Pricing trends for Startup Perks: 19 tracked pricing changes across 34 vendors. Direction: prices rising.

Startup Perks Pricing Trends

Pricing direction: ↑ Prices rising

34
Vendors
4%
of All Tracked Changes
0
At-Risk Vendors
reduced 9 restructured 6 increased 2 restricted 1 new 1

Announced, not yet in effect

What this section prints is decided by the calendar, not by anything the vendor did. One record here carries a date after 2026-11-14. The vendor has announced it and it has not taken effect, so it is not part of the history below. On its own date a record here joins the Pricing Change Timeline, below.

Announced reduced Cloudflare for Startups effective 2026-12-01 medium
From December 1, 2026, Cloudflare for Startups credits no longer pay for Workers AI for startups already in the programme, who until then keep a Workers AI cap of $2,500 (Tier 3), $10,000 (Tier 2) or $50,000 (Tier 1). Startups joining now already get no Workers AI coverage. Workers, R2 (up to $10,000) and the other usage-based services stay covered. Source ↗

Pricing Change Timeline

Every record we hold is listed here, newest first. A record is never removed from this list, so a vendor named here stays named here whatever its verdict does afterwards.

reduced Cloudflare for Startups effective 2026-11-11 medium
By November 11, 2026, Cloudflare for Startups had stopped covering Workers AI for startups joining the programme. Members who joined earlier keep their Workers AI cap ($2,500 for Tier 3, $10,000 for Tier 2, $50,000 for Tier 1) until Dec 1. Workers, R2 (up to $10,000) and the programme's other usage-based services are still covered. Source ↗
restructured MATLAB and Simulink for Startups discovered 2026-10-04 · effective date unknown high
The Startup Program now offers access to MATLAB and Simulink at 'low startup pricing' rather than a 'startup-friendly price' and lists specific annual license costs: USD 1,770 for MATLAB Suite (40+ add-ons) and USD 4,235 for MATLAB and Simulink Suite (90+ add-ons). The Accelerator Program provides free licensing through partnerships with over 500 accelerators. Source ↗
restructured Amplitude discovered 2026-09-09 · effective date unknown medium
Amplitude renamed its Startup Scholarship "Early Stage Startup Pricing". The first year is still the full Growth plan free for startups with under 20 employees and under $10M raised; year 2 is now 40% off the annual Plus plan, or the free plan. Unconfirmed. We could not check this change against an archived copy of Amplitude's page, so it does not count toward the rating. Source ↗
restructured Ramp Partner Rewards discovered 2026-09-05 · effective date unknown high
Ramp's AWS perk no longer states an amount. It now says "Redeem AWS credits through the AWS Activate program."; in the Internet Archive's capture of 2026-05-21 it said "New to AWS? Get $5,000 in AWS credits to get started". Source ↗
restructured FeedBear discovered 2026-08-28 · effective date unknown medium
The Startup plan is now $40/month billed annually or $49/month billed monthly, a price increase from the stored $49/month for up to one year. Unconfirmed. We could not check this change against an archived copy of FeedBear's page, so it does not count toward the rating. Source ↗
increased Bench discovered 2026-08-28 · effective date unknown high
The deal has changed from 20% off the first 6 months to 50% off the first 6 months for Stripe users. Unconfirmed. We could not check this change against an archived copy of Bench's page, so it does not count toward the rating. Source ↗
reduced Cloudflare for Startups effective 2026-08-07 medium
Cloudflare cut Tier 2's Workers AI credit cap from $25,000 to $10,000. The Internet Archive's capture of cloudflare.com/startups on 2026-08-06 says "$25,000 for Tier 2"; the capture of 2026-08-07 says "$10,000 for Tier 2". Tier 3 kept $2,500 and Tier 1 kept $50,000. Source ↗
reduced Mercury Perks effective 2026-07-02 medium
Mercury paused its Google Cloud perk. mercury.com/perks/google-cloud offered "Google Cloud and Firebase costs covered up to $200,000 USD over 2 years" in the Internet Archive's capture of 2026-02-10 and said "Offer temporarily unavailable. New offer coming later this year" in the capture of 2026-07-02, as it does today. Source ↗
reduced Cloudflare for Startups effective 2026-07-02 medium
Cloudflare replaced its startup programme's single Workers AI cap with caps by tier. The Internet Archive's capture of cloudflare.com/startups on 2026-07-01 says Workers AI is "Covered up to a $50,000 cap"; the capture of 2026-07-02 says "Covered up to a $2,500 cap for Tier 3, $25,000 for Tier 2, and $50,000 for Tier 1". Source ↗
increased AWS Activate effective 2026-06-14 medium
AWS raised Activate Portfolio from up to $100,000 to up to $200,000 in credits. aws.amazon.com/startups/credits/ said "Up to $100,000 USD AWS Activate Credits" in the Internet Archive's capture of 2026-05-31 and "Up to $200,000 USD in Activate Credits" in the capture of 2026-06-14. Source ↗
reduced Cloudflare for Startups effective 2026-05-28 medium
Cloudflare's startup programme stopped covering AI Gateway. The Internet Archive's capture of cloudflare.com/startups on 2026-05-25 lists "$250 on AI Gateway"; the capture of 2026-05-28 says "AI Gateway: Temporarily not covered by credits". The same capture changed Tier 2's criterion from "$1M+ raised" to "Under $5M raised". Source ↗
restricted DigitalOcean effective 2026-05-13 medium
As of 2026-05-13, DigitalOcean's startup credits exclude Dedicated and Serverless Inference, third-party AI models, Paperspace Machines, Cloudways and Bare Metal GPUs as well as GPU Droplets and H100 GPU products, the two exclusions its page stated before. The page also now puts the monthly credit limit at $10,000; its April capture mentioned a monthly limit without an amount. Source ↗
restructured Cloudflare for Startups effective 2026-05-12 medium
Cloudflare replaced its four startup tiers with three. In the Internet Archive's capture of 2026-05-11, cloudflare.com/forstartups offered $5K, $25K, $100K and $250K tiers. In the capture of 2026-05-12, cloudflare.com/startups offers Tier 3 at $10k (bootstrapped or self-funded, under $1M raised), Tier 2 at $100k ($1M+ raised, funded by an affiliated partner) and Tier 1 at $350k ($5M+ raised, funded by an affiliated partner), to startups founded within the last 10 years whose most recent round was within the last 12 months. Source ↗
reduced FeedBear discovered 2026-04-12 · effective date unknown low
Early-stage deal ($29/mo) replaced by Startup plan at $49/mo Source ↗
reduced Amazon Kiro (AWS Startups) effective 2026-04-07 medium
Kiro reopened its startup credits with smaller tiers and a lower funding ceiling. Its post of 2026-04-07 offers up to one year of Kiro Pro+ to "early-stage to Series A" startups in tiers of up to 2, 10 and 30 users, and says "Startups who currently participate in AWS Activate are not eligible". The 2025 offer covered startups up to Series B in tiers of up to 2, 50 and 100 users; Kiro had closed its applications in December 2025 "due to high demand". Source ↗
new Amazon Kiro (AWS Startups) effective 2025-11-17 medium
Kiro launched startup credits: up to one year of Kiro Pro+ for startups between "we have an idea and some funding" and Series B VC-backed, in three tiers of up to 2, 50 and 100 users, for applications until 2025-12-31. Kiro announced it on its blog on 2025-11-17. Source ↗
reduced Cloudflare for Startups effective 2025-06-04 medium
Cloudflare capped its startup programme's Workers AI credits at $50,000. The Internet Archive's capture of cloudflare.com/forstartups on 2025-05-23 capped only R2 and Cache Reserve; the capture of 2025-06-04 adds "$50,000 of Credits for any Workers AI services". Source ↗
restructured Cloudflare for Startups effective 2025-04-17 high
Cloudflare split its startup programme into four funding tiers and capped bootstrapped startups at $5K. In the Internet Archive's capture of 2025-04-08, cloudflare.com/forstartups credited "up to $250,000 worth of service" to startups meeting one of its criteria. In the capture of 2025-04-17 a startup had to meet all of them, including "Funded up to series B", and the tiers were "$5K: Bootstrapped / Stealth Startups", "$25K: Up-and-coming Startups", "$100K: Seed-funded Startups" and "$250K: High Growth Startups". Source ↗

We hold 48 more records filed under this category that are not counted above: entries the vendor has since reversed, our own index housekeeping, and corrections to earlier entries of our own. Read the full change log.

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